Radio
Print (newspaper, magazine, trade publications)
Direct Mail
Local Television
Cable Television
Billboards
Don’t worry if you are
unsure of the answer – quite frankly, you shouldn’t know the answer! It is not your area of expertise.
Think of it this way…
You can’t put together a loan recommendation
for a client
without researching title, home value,
or if necessary pulling credit- right?
Likewise…
You can’t develop an effective media plan
without proper research based on your budget, target markets, and
geographical reach.
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Media buying and planning is our
area of expertise!
For the past eight years,
we have been working with Forward and Reverse Originators and Brokers to
develop their media strategies.
We
truly believe effective and smart media buying and media planning is critical
to the success of your marketing message and your business!
Please take
a moment to review the following:
What is the process for you to
develop my Media Plan?
We
conduct an in-depth discovery teleconference with you and the other decision
makers in your company to really understand your needs and expectations – before
any research is done.
Conduct
research
We
review each option available and evaluate them against your objectives
Set
your minimum and maximum budget constraints
Create
alternative scenarios until we uncover the strategy that accomplishes your
objectives within those constraints
Develop
a schedule describing ad appearances in each medium
Summarize
your plan in the form of a calendar and a budget
How long does the process take?
You will
receive your media plan three to four weeks after the completion of the initial
discovery call.
How much does it cost?
Your cost
for a customized media plan is $1,797.00
That’s
right, you read the number correctly. Commissions from one loan will cover your
investment – amazing!
Your media plan will give you a
competitive advantage over your competition.
While they are throwing a bunch of stuff against the wall and hoping it
sticks – you will have a solid, strategic media plan that will generate results
and put money in your pocket!
What are
you waiting for? Make the commitment to
use your advertising dollars wisely!
Click here to sign
up for the initial discovery call your very own,
customized
media plan!